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South East Asia and Australia Marketing Director

Singapore, Singapore; Kuala Lumpur, Malaysia Job ID JR0231018 Job Category Marketing Work Mode Hybrid Experience Level Experienced
Job Description

Be part of the company that creates world changing technology that improves the life of every person on the planet.
Our ambition is to be the most innovative, envied Marketing organization driving the most growth for our selling partners and Intel. Competing fiercely and driving market share growth is the focus of our organization as we execute in regions across continents. Be part of the team that advances Intel relevance and growth across the globe.

As the leader of Asia Territory (ie SEA and AUS) Field Marketing you will be reporting to the Regional Marketing GM Asia Pacific and Japan, and have unique ability to influence and grow key strategic regions for the company.

This position is responsible for:

  • Strategizing and leading marketing strategy across Southeast Asia and Australia markets: assessing the market, understanding audiences , competition and designing the full marketing mix to drive brand differentiation, product preference and business goals
  • Work closely with our eco-system partners: OEM's, ISVs, Sis, CSPs to drive integrated and joint planning market motions
  • Continuously creating, designing, and influencing marketing campaigns for Intel across Client, Datacenter, Networking, and Software segments, driving flawless execution of those campaigns in market with localized truth and resonance that can and will be measured to ambitious KPIs
  • Advancing Intel's standing in Awareness and Perception across key audiences in the region with targeted actions, socializing ideas and impact across groups that include our BUs, SMG, and global Marketing partners
  • The role provides the opportunity to develop and execute a multiyear strategy that builds upon our existing business and opens new growth opportunities for Asia Territory markets, for our partners, and Intel
  • Marketing solutions across the entire portfolio of Intel products and services coordinated through a large ecosystem of industry partners
  • Building relationships with key account executives and add strategic value to their business
  • Representing Intel in the region and industry as a spokesperson with partners, clients, at external conferences, etc. able to deftly represent our strategy, working comfortably at senior levels within Intel and within our customers to identify and drive customer requirements and market needs into actionable goals
  • Managing multiple projects across internal teams and external groups and agencies
  • Leading teams to successfully execute campaigns end to end. Creating briefs, reviewing content, and tracking progress, adjusting, relying on data-driven methods and approach
  • Deep collaboration across marketing centers of excellence to drive most relevant, most impactful programs and activities in SEA and Australia markets
  • Crisp, constant communication of activities, personnel, and market segments to leadership teams and teams across multiple markets of South East Asia and Australia
  • Developing strategy for special projects, regional opportunities, and long range, multi-year planning for market growth and brand excellence

As a leader, you will also set priorities for the team, get results across boundaries, ensure an inclusive and motivated work environment, develop employees, and manage performance to nurture the best on the planet.

  • Masters or Bachelors degree in Marketing or related field
  • Mastery of breadth of Marketing discipline and deep knowledge in field 10+ years
  • Understanding of and experience in the tech industry
  • 10+ years management experience , 15+ years of professional experience
  • Brand management and building skills
  • Go to market planning to drive business goals
  • Skilled in managing eco-system and working with partners and channel
  • Understanding of PC hardware and related technologies
  • Understanding of Datacenters, cloud, and networking

Inside this Business Group
Intel's Sales and Marketing (SMG) organization works with global customers and partners to solve critical business problems with Intel based technology solutions. SMG works across business units to amplify the customer voice and deliver solutions that accelerate their business. We work across numerous industries, including retail, enterprise and government, cloud services and healthcare as examples. The operations team focuses on forecasting, driving alignment with factory production and delivering efficiency tools and our marketing capability drives demand and localized marketing in locations around the globe. Our sales force navigates a complex partner and customer ecosystem while shaping product roadmaps, driving value for our customers, and collaborating to harness emerging technology trends to deliver comprehensive solutions.

Other Locations

MY,Kuala Lumpur

Posting Statement
All qualified applicants will receive consideration for employment without regard to race, color, religion, religious creed, sex, national origin, ancestry, age, physical or mental disability, medical condition, genetic information, military and veteran status, marital status, pregnancy, gender, gender expression, gender identity, sexual orientation, or any other characteristic protected by local law, regulation, or ordinance.
We offer a total compensation package that ranks among the best in the industry. It consists of competitive pay, stock, bonuses, and benefit programs. Find more information about our Amazing Benefits here:

Working Model
This role will be eligible for our hybrid work model which allows employees to split their time between working on-site at their assigned Intel site and off-site. In certain circumstances the work model may change to accommodate business needs.
Maggie, Offensive Security Researcher

Maggie Offensive Security Researcher

“I’ve always wanted to do something that changes the world — at Intel, I feel appreciated, and I’ve gained more confidence in myself. It makes me feel like I’m capable of doing great things.”

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